What a difference a year makes!
September 2021 is rather different to September 2020…
This Time Last Year (September 2020)
This time last year, I was running on empty!
I hadn’t taken a proper break from my business since Christmas 2019, we’d moved house over the course of October 2019 to February 2020 and we’d lived through the first 6 months of a global pandemic!
I was also massively sleep deprived. We had a new puppy – a cockapoo called Arwyn. I was spending many hours of the night sleeping on a hall floor next to her crate. And the mornings were very, very early. It was just like having a new born baby again! Now I LOVE an early morning start…but I quite like to do it on my terms…and when I’ve had a good night’s sleep!
I talk a lot with my clients about prioritising their sleep and the “new puppy” period really hit home to me how sleep is absolutely bl**dy vital to everything else…when you’re tired it can be so hard to make appropriate business decisions; to be productive and focused and to make good choices about the food and drink you consume.
Alongside the sleep deprivation there was also the puppy training which seemed to take over the entire day and evening. Trying to find slots of time to really focus on my business was near-on impossible.
I simply didn’t have the energy or time to give to my business. It showed in my lead generation and in my sales conversion rate. I had the energy and time to give to my current clients but in all honestly everything else was on a downhill spiral – it was frustrating and pretty demotivating.
Just As It Was Getting Better…
Then, just as Arwyn was sleeping better and my daily schedule was getting back to something close to normal, we hit a 2 month period of home learning…I had just started to get the momentum back for my business and it was swept from under my feet by having to support a 10 year old (reluctantly) learning from home! The juggle got real…and again the time and energy I could give to my business got hit hard.
I made a decision to only focus on what I was already doing…it didn’t make sense to add MORE to my plate when there was already so much piled on there.
I focused on my membership, my 2 week habit kick-starter and working with the 1-1 clients I already had on my books. I massively reduced my marketing…I just needed to keep things “ticking over” whilst I went through this particular chapter in my life.
I felt like I was treading water but it was what I needed to do to ensure I was still prioritising what matters most to me – my values – time freedom, supporting my family, optimising my health (mental, physical and emotional) and creating balance in my life.
One year on…September 2021
One year on and things couldn’t be more different…
My kids are in school full time.
I took most of the school summer holidays off (just running a very successful SUMMER CAMP inside my monthly membership).
And I am feeling energised, motivated and on FIRE!
I have new programmes in the pipeline. I have people contacting me about how they can work with me. And I have found a work-life balance that I LOVE.
I am trusting the Universe will show me the way – oh yeah…this year has also uncovered the spiritual side of me that I didn’t even know was there! (but I think that’s for another blog)
I feel more content, more confident, more in tune with myself and what I can offer my clients and I am bl**dy excited for what is to come for the rest of 2021 and into 2022!!
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